Video Closed Captioning:
good morning good afternoon good evening
folks michael zuber one rental at a time
back with his monday guest and great
friend of the channel and just all
around nice guy mr greg dickerson how
you doing sir doing great michael good
to see you i love that background it’s
making me feel uh happy to be inside
because that looks cold yeah i love i
love zoom i got a new um updated
computer that can now do virtual
backgrounds so i’ve been playing around
with all kinds of different virtual
backgrounds yeah it’s that’s a good one
they look real yeah yeah sometimes
people get on zooms and you move around
and it’s all
you know you can tell it’s fake yours
are great i can’t tell yeah
so hey what i want you to do here greg
because again it goes it goes back to
your story of trucking a toolbox right
our first conversation i don’t know
seemingly two years ago maybe even two
and a half
and that is under the context of well
you know what we’re coming up on another
year in
lots of people are going to talk about
new year’s resolution a lot of those
resolutions are either going to be about
losing weight or making more money so
we’re going to talk about the making
more money i have some ideas but i
thought i would ask you the expert the
entrepreneur if you’re sitting here you
have a w-2 you have a job
and you know your desire is to make more
money
what are some things you might tell
someone
yeah yeah and you know let’s do a bonus
episode today on you know like what we
talked about goals versus plan the whole
resolution thing and all that because
resolutions are worthless so you know
let’s do one on what is actually real
that people can put to work and change
their lives or their situation but you
know going back to what you said you
know how can people make more money
number one is you have to you got to
educate yourself right there’s a lot of
ways you can make money
you know you can invest in stocks you
can invest in crypto you can invest in
real estate you can start a business a
lot of different ways to make money but
none of those will make you money the
only thing that’s going to make you
money is the is the information that you
have the education so you have to get
the education first you have to learn
something if you want more money then
you have to develop more skills you have
to develop more knowledge we live in a
knowledge based economy now a you know
an expert based economy and you know the
highest paying jobs oftentimes are skill
you know type uh
you know type positions
so number one you got to develop those
skills to earn more money and then you
got to look at okay is it a business
there’s a couple of ways to earn more
money in business you either become more
profitable you add more customers or you
become more profitable per customer
if you’re talking about at your job you
need to increase your income and the way
you do that there’s never been a better
time to ask for a raise than right now
but the key is where people often make
mistakes asking for raises is they come
and say hey i’ve been here a year i
think i deserve a raise yeah and my
response to that is always what are you
doing today differently than you did the
day you were hired one year ago is there
any increase in value to the company
that justifies your income increase now
again today’s very different because
most companies are struggling for good
employees and if you’re a good employee
meaning you’re the first one in last one
out nobody has to ever follow up on you
ask you for things you’re adding value
to the company to your boss to all of
the other people around you and that’s
extremely important if nobody has to
follow up on you if you’re the person
that people know hey when i talk to
michael it’s done i don’t have to think
about it that’s a rare quality these
days very difficult to find people you
do not have to follow up on that you do
not have to like check up on things like
that so you want to be the person that
everybody knows you will get it done
when something
is assigned to you and more importantly
it shouldn’t even have to be assigned to
you take the initiative and say hey this
needs to be done i’m just going to do it
you know here’s a way that we can
increase revenue so
if you’re an employee instead of going
to your boss and say hey i’ve been here
a year i’ve been here five years
whatever
go to your employer say hey here’s how i
can increase revenue and profit from the
company and in exchange for that i would
like to share and here’s how i think
that would be a fair exchange for both
of us i’d like an increase in salary
here and then i’d like a percentage of
what i can bring to the bottom line
every company’s different every
situation is different you know so if
you’re in human resources your metrics
are going to be a little bit different
that’s not necessarily
a revenue center although if you retain
employees in a large company in human
resources you’re saving the company
money from training and that expense and
things so in every department there’s a
way that you can become more
entrepreneurial where you can add to the
bottom line or add to the top line which
should increase the bottom line so think
in terms of number one increase your
skill sets increase the value that you
can bring and then be the dependable
type of person that nobody has to follow
up on nobody has to ask really you know
for you take the initiative and get
things done
whether it’s business whether it’s a job
or whatever that’s how you increase your
income
yeah when i think about this question
because again you’re i’m going to get a
lot i kind of see three things one is
you’re you are most people watching this
are employees today so as you’re right
right i was a hiring manager for the
last
i don’t know 12 years of my career and
today is the best time if you want to
get a raise and everything you said is
right on the other thing i want to
remind you
is
most of the time the company you are at
they’re going to give you three four
five percent if they want to keep you
that doesn’t really help you when
inflation is 10 as i’ve calculated the
reality is you will make the most money
you will see the biggest jump if you
change employers you have a set of skill
set and experience i guarantee you in
this super super tight labor market you
will get a much bigger raise a much
bigger kick if you are being
uncomfortable and going somewhere else
it’s just the realities of where we are
today it will not always be this way
uh but that is something that is a fact
today so that’s for the people that have
at least know what that offer is so that
when you talk to your employer you can
say look i’d be i’d love to stay but
this is what they’re offering over here
plus growth yeah and then your employer
can you know look to match that or just
say look we just can’t do that yeah no
absolutely and then i want to talk about
side hustles because this is something
that was important this is something
that i have now done several different
times after i quit but i think more
people should do it what i have found is
it has never been a better time greg to
find your passion your hobby your
interest something you’ve already been
doing for a decade and try to monetize
it
while you’re working right so again it’s
something that you should enjoy doing
it’s not extra it should it should be a
good time for you
so when i challenge people i did a i did
a 45 day challenge where step one is
make more money what i want you to do is
a document whatever your hobby or
interest is use cars
painting
whatever it is
making peanut butter and jelly
sandwiches i don’t care that’s step one
step two i want you to go find three
social media
influencers doing that today because one
of the things you you will see today in
social media is there’s lots of niches
there’s riches in the niches so go find
three people that are already doing that
or something similar and figure out what
they are doing and then
go do that
uh and again this is something you
should do while you are working so again
you could build up your side hustle and
again some of you your life changes with
an extra 500 a month
might as well make that with something
you are truly passionate about something
you’re having fun with because the first
year greg is hard
after that it kind of grows on itself
but the first year is hard so that’s
something i’m challenging people with
what do you think
yeah absolutely i’ve got a course on
that how to you know how to start a you
know online entrepreneurship course
teaching you how to start a virtual
business and it can be like you said it
could be a hobby um it could be a
passion it could it could be a skill
again number one you need to develop a
skill um
and number two what’s the problem you’re
solving and then look at that what
you’re talking about the hobby niche out
there i mean you know people pay for all
kinds of different things in terms of
you know information on you know
gardening cooking
puzzles i mean all kinds of different
hobbies that you’re good at scuba diving
whatever it is people are looking for
information and products yeah so there’s
a couple of ways you can do it one is
you can you know sell information in
terms of you know how to be better at or
how to do something different or you
know whatever it is and then there’s the
products where you can become you know
like you’re talking about an influencer
you can create a social media channel
where you know you sell products that
other people make you know or you you
know combine things and create a product
and go out there and i’ll tell you one
of the one of the neatest resources for
people to look at in terms of you know
ways that you can make a lot of money on
side hustles one of them is uh their
cnbc has a series called make it cnbc
make it so if you check that out there
are stories about people all over the
world that have done exactly that taking
hobbies and you know doing different
things about it if you’re a writer you
know you can write you know do
copywriting and write ads email
campaigns you can be a freelance you
know journalist and you know go do
articles for different publications you
know online offline you know
publications
um you know you could be a freelance
photographer you can do website you know
bill you can build websites graphic
design editing video editing you know
podcast guest i mean you can make money
just booking people on podcasts you know
things like that you know you talk about
an extra 500 a month you can make an
extra 5 000 to 10 000 a month part-time
yeah you still have a full-time job with
benefits doing these things that i’m
talking about the hobby gig is a little
different um you know depending on what
that hobby is and how valuable that
skill that you have is in the
marketplace and the other products so
you can you know sell around it but
there’s people out there that are you
know making 10 to you know 100 000 a
month doing the hobby you know uh
business thing it becomes more full-time
obviously you grow sure but from a side
hustle standpoint you can easily bring
in a thousand to ten thousand a month
virtually without having to leave your
house doing those types of things yeah
again i think it’s never been a better
time to monetize your particular hobby
and again the the step one of my
challenge and again if you watch the
video it came out on sunday yesterday
find three influencers that are
interested in your niche
and copy them it is really that simple
greg you have a a great online presence
you obviously have this course where can
people find it yeah gregdickerson.com my
youtube channel podcast everything is
there all my courses greg dickerson.com
thanks buddy i appreciate it